Logo of world’s favorite beverage brand etched in metal mesh facade
World of Coca-Cola | Atlanta, Georgia | Etched Façade and Interior Columns
Part museum, part brand experience, World of Coca-Cola is dedicated to the storied history of the iconic beverage enjoyed around the globe. The building is marked by a shimmery, stainless steel mesh façade branded with the Coke logo. Using sandblasting, Coca-Cola’s famed script was etched across 60 feet of fabric that extends to the glass portions of the façade. The same mesh pattern was used in the interior exhibitry to encase columns designating Coke’s presence in different parts of the world.
25% open area
Jerde & Rosser International
Selbert Perkins Design